Very involved in the field of road safety, Volvo has developed a reflective aerosol for cyclists: in a single gesture, they become phosphorescent at night and therefore more visible to other road users.
The figures speak for themselves. In Britain, more than 19,000 cyclists have been involved in an accident on the road. In France, 1 cyclist killed on 4 died following a collision with a vehicle.
A reality that may soon change thanks to an invention is made by Volvo. The latter has developed a spray that, when reflective material sprayed on his bike, his helmet and even his clothes, allow cyclists to take a night trip by being more visible to motorists.
“Life Paint”: a descriptive name
Called “Life Painting”, the spray is invisible on the day but reflects light of night lights. The pulverized product is washable, no abyss or painting bike or textiles and is effective up to a week.
The Swedish manufacturer has demonstrated an objective that is clear and ambitious: no user killed or seriously injured in a new Volvo by 2020, thanks to a better sharing of the road. As stated so well Paint Life slogan: “The best way to survive a crash is not crash”. To translate, the best way to survive an accident is to not have … Simply!
For now, only 2000 sprays are sold in six stores based in London and Kent. If the reflective product has the desired success, the distribution points multiply internationally.